The Fable Difference
Fable is motivated by a common vision to create products that are as enjoyable as they are ethical.
We’re not interested in contributing to the cycle of one-time use products.
On the contrary, we want to bring a sense of excitement and joy to the everyday moments beyond just ‘special occasions’.
This is why we only work with quality materials and conscious processes that preserve our earth. Our designs, traditional craft, and transparent pricing are how we celebrate the traditions you create in your home.
We design responsibly.
We intentionally design our pieces to transcend passing trends. We believe in durable items that will last for years—not only physically, but aesthetically—and we design products that are as timeless as they are stylized.
Our collections are all thoughtfully considered, with colors and styles that complement each other and work seamlessly with the atmosphere of your home. With proper care, our dinnerware will flawlessly accompany great meals and memories for years to come.
We craft sustainably.
We are dedicated to becoming a zero-waste company, which is why we only partner with makers who put the earth first, using recycled clay and eco-friendly packaging.
We respect people’s investments by creating products that last longer through processes that benefit all. By partnering with creators who share our commitment to exceptional craft, top materials, and ethical employment, we avoid wasteful production practices, leaving you feeling empowered by your purchase.
Our partners provide a clean, safe work environment and ensure that employees are treated with dignity and respect.
We wouldn't have it any other way.
What Inspires Us
We celebrate memories of joy shared over great food and good company. Fable’s mission is to bring you more of these moments through premium dinnerware. From hosting your friends for homemade pizza night, to a simple meal to enjoy yourself, Fable products can be part of anyone’s story.
Fable is inspired by the coastal regions and seas of the world, where we continue to grow and draw inspiration. We find joy in the origins of regional craft, diverse landscapes, and the stories they hold close. Nature’s most beautiful colors live through our pieces and the emotions they invoke.
Knowing that not everyone is able to experience joy though food is why we work with our partners at Mealshare. For every set of Fable dinnerware sold, a meal is directly donated to a youth in need. We believe we feel our best when doing our best.
Our Cost Breakdown
From the first step of production, to the final stages of shipping.